Episode 8

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Published on:

10th Mar 2023

S1E8 Cash rules everything around me

This time, Farrah and Adam look at the supposedly 100 million people–well, not people–CONSUMERS that had marketers mouths watering. We look at how that plan to receive and sell to Millennials drove the wishful thinking about their behavior and preferences, along with how it might reshape workplaces.


In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.


Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com


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About the Podcast

In the Demo
A show about why stories about groups matter.
A show about the stories that get told about groups, how those stories got made, what we think those stories get wrong. And why it matters. Your hosts, Farrah Bostic and Adam Pierno look at the data behind the narrative.

About your host

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Farrah Bostic